Six Items You Can Sell At Your Yoga Studio

A yoga studio is a workable source of revenue, especially as people become more health-conscious. However, there is still competition, notably from other exercise platforms such as gyms, which might jeopardize your livelihood. So, you must discover ways to supplement your income, such as selling yoga-related items. 

Six yoga-related items you can sell at your yoga studio: 

  1. Yoga Clothing 
  2. Yoga Props 
  3. Water Bottles 
  4. Essential Oils
  5. Yoga Jewelry 
  6. Yoga Instructional Materials

I’ve included six products that would be excellent to sell at your yoga studio. These items will surely increase the value of your service and be a big hit among your clients. I’ll go through each in detail and offer some practical suggestions, so keep reading!

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Yoga Clothing 

Six Items You Can Sell At Your Yoga Studio

Yoga apparel is a great item to offer because yoga requires appropriate clothing to be practiced effectively and freely. For example, you could sell men’s and women’s yoga pants, training shorts, as well as tank tops. These are most certainly going to be your best-sellers.

When selling yoga clothes, you have to make sure that they meet the following criteria: 

  • Comfortable – Your students wouldn’t want to practice yoga in an uncomfortable outfit since it will only take their attention, affecting their focus and meditation.  You must guarantee that you sell clothes that do not have irritating stitchings or tags, sagging or overly tight hems, or material that agitates.
  • Sweat Absorption – Practices are intended to make yogis sweat, especially infrared yoga. It is advisable that your yoga clothing be sweat-absorbent so you’ll need to utilize a material that absorbs perspiration and improves thermal comfort, such as Rhapid Sheet Silica Gel.
  • Flexibility – Yoga exercises mainly concentrate on extending one or two limbs. Since there will be so much stretching, rolling, bending, and other motions, it only makes sense that the clothing you offer would be as flexible as it can be.
  • Breathability – One of the key aspects of practicing yoga, especially Pranayama, is breathing. Accordingly, the clothing you plan to sell must be breathable. To increase airflow, you could design yoga leggings with mesh pockets or shirts with cutouts.

Yoga Props 

Another excellent addition to sell in your yoga studio is yoga props. It’s a good idea to offer your studio-exclusive yoga props as they can help increase your brand’s awareness.  To make them more outstanding, you could also design them with the studio’s logo or slogan which will surely entice your yogis, especially newcomers.    

Some examples of the necessary yoga props that you could commercialize are:

  • Yoga Mats
  • Knee Pads
  • Yoga Blocks
  • Blankets
  • Yoga Straps 

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Water Bottles 

Water bottles are the most adaptable item on this list since they can be used outside of yoga. They can be sold even to those who are not yoga practitioners, unlike yoga props or clothing. 

You could design your water bottles such that they are still yoga-related but less evident to make them more marketable for everyone. For instance, you can utilize basic graphics or patterns instead of logos that are exclusively about yoga. Having said that, you could employ a more yoga-proud design if your primary target audience is your yoga students and other yoga enthusiasts.  For instance, you can use taglines such as “Keep Calm and Practice Yoga.”

Six Items You Can Sell At Your Yoga Studio
Essential Oils

Another good product to offer at your yoga studio is essential oils. They are comparable to yoga props in that they help practitioners get the most out of their practice by creating the right ambiance and keeping yoga mats smelling fresh and clean.

The top essential oils for yoga you might want to sell are:

  • Lavender Essential Oil – Typically, this is used in aromatherapy to enhance feelings of relaxation and tranquility. It’s a fantastic addition to your yoga studio and can assist your clients in de-stressing and entering the spiritual world.
  • Frankincense Essential Oil – It’s a popular variant for yoga and meditation since it’s a fantastic concentration booster and fits with the yoga philosophy. In a sense, it raises the consciousness to deepen meditation.
  • Clary Sage Essential Oil – This kind contains citric acid, which helps prepare the body for a meditative state. It’s also great for re-energizing the body before a session, especially if you’re feeling sluggish.

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Yoga Jewelry 

Yoga jewelry, like water bottles, may be sold to audiences other than yoga practitioners. This is typically presented in the form of a beaded necklace or bracelet. They are not only symbolic of yogic activities and have deep significance, but are also stylish and trendy, which will draw non-yoga enthusiasts.

Mala Beads are perfect examples of yoga jewelry. According to WebMD they have roots in Hinduism and Buddhism and are intended to help yogis focus their thoughts during meditation, They were made in India more than 3,000 years ago, so their rich history can indeed attract buyers.

Yoga Instructional Materials

Last on the list are yoga instructional materials. These will likely draw your newbies since they will help them progress in their yoga journey.

A fantastic illustration of this is a DVD or CD that students may view at home. They may be a recording of your lectures on yoga’s origins, basic postures, and other topics. An instructional book you wrote or by other authors are also great items to sell.

Six Items You Can Sell At Your Yoga Studio

Conclusion 

All in all, the six items you can sell at your yoga studio are as follows: 1) Yoga Clothing, 2) Yoga Props, 3) Water Bottles, 4) Essential Oils, 5) Yoga Jewelry, and 6) Yoga Instruction Materials such as books and DVDs. Each of these items will surely supplement your income source and add value to your yoga studio. 

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Frequently Asked Questions 

How would you attract students to your yoga studio?

Some ideas for attracting students to your yoga studio include participating in community events, working collaboratively with other wellness professionals, launching a program like “Bring a Peer Day,” coordinating with local media, instructing at another venue, and offering a challenging task.

How can you increase the number of private yoga students?

To obtain more private yoga students, you can advertise on social media, particularly Instagram, be more vocal and try and convince all your students, help your students understand why private yoga classes may be beneficial, and build referral associates.

To learn more about starting your own Yoga Business check out my startup documents here.

Please note: This blog post is for educational purposes only and does not constitute legal advice. Please consult a legal expert to address your specific needs.